Privacy Policy

Welcome to Rexcy, an AI-powered e-commerce image enhancement and social media automation platform operated by Briston Technologies, accessible at www.rexcy.in. We are committed to protecting your personal information and your right to privacy.

• This policy covers background removal, object removal, image enhancement, AI backgrounds, product description generation, and Instagram automation.
• By using Rexcy, you agree to the collection and use of information in accordance with this policy.
• If you do not agree with this Privacy Policy, please discontinue use of our site and services.

We collect several types of information in connection with the operation of our services.

• Account and registration data, including full name, email address, username, hashed password, billing information processed by third-party payment gateways, and optional business or brand name.
• Content you upload, including product images, garment photos, visual assets, product names, descriptions, and Instagram credentials or access tokens if you connect Instagram automation.
• Usage and technical data, including IP address, browser type, device type, operating system, pages visited, features used, session duration, click patterns, error logs, crash reports, cookies, and similar technologies.
• Communications, including messages sent by email or support forms, feedback, reviews, and survey responses you voluntarily provide.

We use the information we collect to provide, operate, maintain, improve, and protect the Rexcy platform and its AI tools.

• Provide the platform, process uploaded images, generate product titles, descriptions, features, SEO keywords, and automate or schedule Instagram posts when enabled.
• Process payments, manage Free, Pro, or Enterprise subscription plans, and communicate service updates, account notices, and promotional offers.
• Improve AI models and platform features based on aggregated, anonymised usage data.
• Detect, prevent, and address fraud, abuse, technical issues, and comply with applicable legal obligations.

We do not sell your personal data. We may share your information only in limited circumstances.

• Trusted service providers such as cloud hosting and storage, AI image-processing APIs, payment processors, email delivery, and customer support platforms.
• Instagram or Meta integrations when you connect Instagram, using securely stored access tokens solely to execute actions you authorise.
• Legal requirements, including valid government authority requests, court orders, or regulatory requests.
• Business transfers, including merger, acquisition, or sale of all or part of our assets, subject to the same privacy protections.

We retain your personal data for as long as your account is active or as necessary to provide our services.

• Uploaded images are processed and may be temporarily stored for up to 30 days to allow retrieval of edited results, after which they are automatically deleted unless saved to your project library.
• Account data is retained for the lifetime of your account and, upon account deletion, personal data is permanently removed within 30 days except where retention is required by law.
• Billing records are retained for up to 7 years as required by applicable financial and tax regulations.

We use cookies and similar technologies, including local storage and pixels, to keep Rexcy working and improve the platform.

• Cookies help keep you logged in across sessions and remember your preferences and settings.
• Cookies help analyse traffic and usage patterns and may enable third-party analytics such as Google Analytics.
• You can control cookie behaviour through your browser settings. Disabling cookies may affect certain Rexcy features. We do not serve third-party advertising or permit advertisers to track you through our site.

When you connect your Instagram account, Rexcy requests only the permissions necessary to publish content on your behalf.

• Requested permissions may include instagram_content_publish, and we comply with Meta's Platform Policy and the Instagram Graph API Terms.
• We do not access your personal Instagram messages, follower lists, or any data beyond what is required for the automation feature you enabled.
• You may revoke Rexcy's access to your Instagram account at any time through your Instagram or Facebook account settings.

We implement industry-standard technical and organisational measures to protect your information.

• HTTPS/TLS encryption protects data transmitted between your browser and our servers.
• Sensitive data such as access tokens is encrypted at rest.
• Role-based access controls limit employee access to personal data, supported by regular security audits and vulnerability assessments.
• No method of electronic transmission or storage is 100% secure. If a breach affects your rights, we will notify you as required by applicable law.

Depending on your location, you may have rights regarding your personal data. To exercise these rights, contact privacy@rexcy.in and we will respond within 30 days.

• Access: request a copy of the personal data we hold about you.
• Correction: request correction of inaccurate or incomplete data.
• Deletion: request deletion of your personal data, subject to legal retention obligations.
• Portability: request transfer of your data in a machine-readable format.
• Objection: object to processing of your data for direct marketing purposes.
• Withdrawal of Consent: withdraw consent at any time where processing is based on consent.

Rexcy is intended for use by individuals who are at least 18 years of age. We do not knowingly collect personal information from children under 18.

• If we become aware that we have inadvertently collected data from a minor, we will delete it promptly.
• If you believe we have collected data from a child, please contact us at privacy@rexcy.in.
• The platform should only be used by eligible users who meet the age requirement.

Our platform may contain links to third-party websites or integrations, including Instagram and payment gateways.

• We are not responsible for the privacy practices of third parties.
• Third-party services operate under their own privacy policies and terms.
• We encourage you to review the privacy policies of any third-party services you access through Rexcy.

Rexcy is operated from India. If you access our services from outside India, your data may be transferred to, stored, and processed in India or other countries where our service providers operate.

• Service providers may process data in countries where they operate.
• We ensure such transfers are subject to appropriate safeguards.
• Those safeguards are applied in line with applicable data protection laws.

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements.

• When material changes are made, we will notify you by updating the Effective Date at the top of this policy.
• Where appropriate, we may also send a notification to your registered email address.
• Your continued use of Rexcy after any changes constitutes acceptance of the revised policy.

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us.

• Email: support@rexcy.in
• Website: www.rexcy.in
• Company: Briston Technologies
• Location: Coimbatore, Tamilnadu.